Comprised of numerous creative “Villages,” Grey Global Advertising is able to reach out to its clients by offering personalized creative attention through “think tanks” while providing the “villages” with the resources of a large advertising corporation. The villages are permitted to have distinct interior environments that represent their personalized visions. Highland Associates has, for many years, serviced the larger corporate giant “Grey Global: by utilizing the similar process of personalization. Two recent “Village Designs” include “Sticky” Grey and “Fresh” Grey. Using dynamic color schemes for each along with numerous “collaborative” spaces and cutting edge presentation technologies “Sticky” and “Fresh” are able to present themselves to their clients as young, hip and progressive while still meeting the financial objectives of the corporation.
